Social Media Marketing

What is your company's brand personality? If you haven't defined yours, or you're not reinforcing it regularly through your content, how do you expect consumers to relate to and connect with your [...]

When trying to understand and execute on the latest marketing trend of the hour, it's extremely common for many marketers to hit bumps in the road due to a lack of foundational strategy, customer [...]

We love talking about how DivvyHQ makes work life better for busy content marketing teams. But words only go so far. To truly understand what Divvy is all about, you’ve got to experience it [...]

As a result of technological development, today’s hit marketing strategy is markedly different from that of, say, a decade ago. It may well still involve ad campaigns, banners, and TV spots— it’s [...]

I’m sure you’ve all heard about the alleged role that social media platforms have played in disrupting recent elections in the US and UK (Brexit). Facebook, Twitter and others have [...]

The pace of content creation is picking up, and new social channels continue to upend how customers connect and communicate with each other, and with brands. Even when teams learn how to [...]

“The game has forever been changed.” Though this subheading may seem ominous, nestled within the preface of Travis Wright and Chris J. Snook’s recently released book Digital [...]

Since I talk with lots of Divvy customers each day, I thought it might be good to make those conversations even more productive (and fun) by asking a few additional [...]

After months of hard work, I’m very happy to officially announce the launch of our Facebook and Twitter publishing integrations! Along with these new features, we’ve also completed [...]

It’s that time of year again…The Divvy camp is gearing up for tradeshow season! If you’ve been in the marketing game a while, you’ve probably stumbled upon plenty of [...]