Search Engine Optimization

As we wrap up a brutal 2020, you might be looking at new tools that can give you an edge in 2021. One category that needs consideration is content promotion tools. If you're trying to break [...]

Despite the pandemic posing new challenges for marketing teams, one key tactic hasn't changed: creating great landing pages with content that drives engagement and conversions. Here are some [...]

Content marketing requires more than just a strategic approach and some creative resources. Your strategy should be backed and evolved with data, both big and small. Here are some ways in which [...]

We've talked a lot on the Divvy blog about the importance of incorporating visuals within your content to improve it's engagement and the user's experience, but are there SEO benefits as well? In [...]

Usage of digital voice assistants is exploding around the globe and it's quickly changing the playing field for marketers. But voice marketing requires a different approach, one that is solely [...]

It’s not uncommon for marketers to go cross-eyed when digging into marketing analytics data. Luckily, content analytics tools are getting better every day. In particular, the Google Analytics [...]

If you're trying to build a successful content engine that drives growth for your business, there is no better fuel than evergreen content. It should be an integral part of your blog's content [...]

Are your content marketing and SEO teams working hand-in-hand? They should be. The two practices are inextricably linked. Let’s take a deeper look into why content marketing is such an important [...]

If your content is feeling a little tired and boring, or it's just not generating the results that you need, it may be time to try out something new. Whether you want to experiment with a new [...]

Content optimization may sound technical (it's really not), but any content producer who is writing for the web should understand the ins and outs. In this article, we dig into the 6 most common [...]