Before we dive into a list of content marketing mistakes, let’s get the number one worst thing you can do as a content marketer out of the way — creating content just for the sake of creating [...]
Manifest is at the top of its game when it comes to creating content marketing campaigns that resonate with almost any audience, but keeping track of fluctuating client and audience demands in [...]
One of the ultimate goals for us here at DivvyHQ is to become known as the go-to product for businesses that want to improve their content marketing process. Whether they’re [...]
When you hear the word “automation”, what comes to mind? The Terminator? Artificial intelligence? A Ford Model T? The word conjures many myths and hollywood lore in our minds. [...]
In our recent content planning research, we uncovered many of the top challenges marketers face when it comes to their content processes, documentation, and team structures. Chief among those was [...]
“In strategy, it is important to see distant things as if they were close and to take a distanced view of close things.” – Miyamoto Musashi, Famous Japanese Swordsman & Author If you [...]
In season three of Mad Men, it becomes obvious that Peggy Olson is turning out to be a brilliant copywriter. Unlike her male counterpart Kinsey, she proves that she can come up with amazing ideas [...]
Let me start by saying that this topic is top of mind because we crossed a line and got a little too personal with one of our past marketing emails. More on that later, but since then I’ve [...]
Sony Interactive Entertainment publishes more than 200 content items each week and needed a solution to help streamline content planning and distribution. With a target market of about 16 million [...]
Here at DivvyHQ we have the joy and privilege of working with organizations both large and small. This gives us a front-row seat to the content planning efforts of the savviest marketers on the [...]
