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A Content Planning & Production Workflow Tool for High-Volume Content Teams A Content Planning & Production Workflow Tool for High-Volume Content Teams
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Archives

Monthly Archive for: "November, 2019"
 Just in Time for 2020: The Industry’s Favorite Content Marketing Platforms
0
By Brody Dorland
In Content Marketing Toolbox, Divvy News & Events, Press
Posted November 21, 2019

Just in Time for 2020: The Industry’s Favorite Content Marketing Platforms

Finding the right content tech for your needs is a HUGE challenge these days. Thankfully, Content Marketing Institute's annual Content Tech Survey was just released, giving marketers a short list [...]

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 How to Conquer CMO Content Challenges with Better Content Planning
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By Brock Stechman
In Content Analytics, Content Automation, Content Management, Content Marketing, Content Planning, Organizational Change, Tips & How-Tos
Posted November 20, 2019

How to Conquer CMO Content Challenges with Better Content Planning

In a recent Forbes article, 5 content challenges were cited as the most difficult for CMOs to overcome. Luckily, many of those challenges can be overcome with improved collaboration, automation [...]

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 How to Stamp Boring Content with Personality
0
By Danka Jankovic
In Content Analytics, Content Marketing, Content Strategy, Tips & How-Tos
Posted November 14, 2019

How to Stamp Boring Content with Personality

Many marketers have the unfortunate challenge of trying to create content for products or services that simply aren't sexy. And this certainly isn't a new problem. But it persists because most [...]

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 How to Create E-A-T Content That Google Values
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By Brody Dorland
In Content Marketing, Search Engine Optimization, Tips & How-Tos
Posted November 13, 2019

How to Create E-A-T Content That Google Values

For a few years now, the SEO industry has been obsessed with creating E-A-T content. What the heck is E-A-T content, you ask? Outside of Google's ever-changing algorithms and bots, there are also [...]

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 What Are the Benefits of Always-On Marketing?
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By Divvy Admin
In Content Analytics, Content Automation, Content Management, Content Marketing, Content Strategy
Posted November 11, 2019

What Are the Benefits of Always-On Marketing?

Buyers are looking for information 24/7 - we need to be where they are with always-on marketing. It delivers a remarkable brand experience at scale through systemic optimization. Using content [...]

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 How Creative Minds Can Learn to Love Data
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By Brock Stechman
In Content Analytics, Content Marketing, Content Strategy, Tips & How-Tos
Posted November 8, 2019

How Creative Minds Can Learn to Love Data

While being creative is an important trait for content marketers, you also have to learn to love data. The more you understand about your content’s performance, the more you understand your [...]

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 The Comprehensive Guide to Multichannel Content Planning
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By Brody Dorland
In Content Marketing, Content Planning, Content Strategy, Tips & How-Tos
Posted November 7, 2019

The Comprehensive Guide to Multichannel Content Planning

Your audience is unlikely to spend all their time in one place when they’re online, so executing a multichannel content strategy is all but required for most companies today. Planning content [...]

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 The Biggest Time Wasters in Content Marketing and How Technology Can Eliminate Them
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By Casey Strohl
In Content Analytics, Content Automation, Content Marketing, Tips & How-Tos
Posted November 5, 2019

The Biggest Time Wasters in Content Marketing and How Technology Can Eliminate Them

Today, we have so much marketing technology at our disposal, yet many are still stuck in a cycle of inefficiency, laboring over manual minutiae. This certainly applies to content marketing, which [...]

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 Content Analytics Deep Dive: Which Formats, Topics, and Channels Deliver the Best Results?
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By Brock Stechman
In Content Analytics, Content Marketing, Content Strategy, Tips & How-Tos
Posted November 1, 2019

Content Analytics Deep Dive: Which Formats, Topics, and Channels Deliver the Best Results?

A lot of time and effort goes into producing content, so naturally your team will want to know how much their hard work is moving the needle. There are a variety of ways (methods, tools and [...]

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