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A Content Planning & Production Workflow Tool for High-Volume Content Teams A Content Planning & Production Workflow Tool for High-Volume Content Teams
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Author Archive for: "nickmain"
 What We Can Learn from Legacy Media
0
By Nick Main
In Content Marketing, Organizational Change, Team Culture
Posted October 18, 2019

What We Can Learn from Legacy Media

The folks who write the news, many of whom started their careers writing obituaries, are writing their industry’s obituary. And yes, they are aware of that profound, even sobering, irony. Here's [...]

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 What We Can Learn from the Tanking of Tumblr
0
By Nick Main
In Content Marketing, Content Strategy, Organizational Change
Posted August 27, 2019

What We Can Learn from the Tanking of Tumblr

The blogging juggernaut was valued at $1.1 billion six years ago. Now, Verizon is selling Tumblr to WordPress for less than $3 million. WTF? Mistakes were made. There are lessons that we can all [...]

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 The Real Success of Amazon’s Prime Days
0
By Nick Main
In Content Strategy, Organizational Change
Posted July 26, 2019

The Real Success of Amazon’s Prime Days

The numbers on Amazon's latest Prime Day are in. They're cray cray. What's the secret sauce behind this event, and Amazon's success more broadly? And what can we, as marketers, learn from it? [...]

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 Content is Still King, but is it an Uninvited Guest?
0
By Nick Main
In Content Marketing, Content Strategy, Tips & How-Tos
Posted July 19, 2019

Content is Still King, but is it an Uninvited Guest?

Unless you're one of the few who actually likes watching commercials, you've probably honed your skill of tuning them out. You're probably learning to do the same with much of the digital content [...]

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 Goodbye iTunes: What We Learned from an 18-Year Era
0
By Nick Main
In Organizational Change
Posted June 14, 2019

Goodbye iTunes: What We Learned from an 18-Year Era

Apple's recent announcement to end the iTunes era is bittersweet for many, but much can be gleaned from how Steve Jobs pushed his company, the music industry, and consumers to leapfrog into the [...]

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 What Marketers Can Learn From the Explosive Growth of Fortnite
0
By Nick Main
In Content Strategy, Organizational Change
Posted May 9, 2019

What Marketers Can Learn From the Explosive Growth of Fortnite

In a recent interview with Engadget, Epic Games' CEO revealed that Fortnite has now eclipsed 250 million registered players. That's the population of Russia, the UK, and Poland - combined. And [...]

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