Set up your next content initiative for success with this must-read guide for content managers and teams.

Let's face it... Producing great content is hard! There's more to it than just publishing a few blog articles and posting on social media. All great content starts with a solidified plan. 

In this free ebook, we breakdown our proven, 10-step approach to building out your strategy, defining your content creation process, and creating a sustainable schedule! 

 You'll learn how to:

• Identify a specific audience persona for greater relevance and results 
• Create a content marketing timeline
• Avoid writer’s block and create meaningful content
• Document processes, workflows, and assign dedicated roles
• Choose a publishing frequency that you can actually maintain 
• Measure the performance and ROI of your content 
• And more!