6 Scientific Strategies to Improve Your Content With Visuals

Posted November 20, 2015

“Why isn’t anyone reading or sharing my stuff?” If you’ve ever produced content for the web, you’ve probably asked yourself this question at one point or another. Your content’s “findability” is often a big part of this equation, but that’s not what I’m going to focus on today.

Another likely contributor to this problem is a lack of understanding (on the part of content producers) about how our brains process information.

That’s where visuals in your content come into play. You can’t go right for the neocortex and expect good results; you have to catch the attention of the primitive brain first.

Read the full article here.

Brandi Dreiling

Brandi Dreiling served as DivvyHQ's Marketing Director. Previously, Brandi held various roles in marketing and digital media at companies such as VML was an Associate Media Director in VML’s Media department where she developed and executed strategic media plans across multiple digital media platforms including online media, mobile, viral and video. Throughout her career, Brandi has specialized in digital strategizing, working with a variety of clients including Intuit, TJ Maxx, Sprint and many other local and national accounts. Brandi is a graduate of the University of Kansas, where she earned her Bachelor of Science degree in Journalism.

6 Scientific Strategies to Improve Your Content With Visuals

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