Tag Archives: Rod Brooks

Marketing is a Marathon…Are You Training Hard Enough?

Are you training for a marketing marathon?So it’s mid April…How are everyone’s New Year’s resolutions holding up? Still staying strong? If your goal was to lose weight and you’ve kept up with consistent workouts, you’re probably seeing some good results by now…just in time for bikini season!

I’ll be the first to say that I’ve failed, along with the majority of everyone else who made weight-loss resolutions. But why did I fail? Well, it’s pretty simple. I started strong. I was exercising daily and eating better. Me and a few friends were getting together to run or meet up at the gym. But then a few big projects came up. Stress set in. There weren’t (and still aren’t) enough hours in the day. Exercise was the first to go and I’d avoid the phone calls from my workout buddies. Finding time to prepare healthy meals got harder. The stress of work (and two young kids) led to an increase in alcohol consumption. You know the rest of the story. #bikinifail Continue reading

Nuggets of Goodness from the Content Marketing Retreat

Before I get into said “nuggets”, let me start off by saying that Whidbey Island, just north of Seattle, WA, is amazing. Langley, a charming little community on the island, hosted the 2nd Annual Content Marketing Retreat created by the Langley Center for New Media. Though we were there for business, the warm fireplace of our waterfront hotel room (at the Boatyard Inn), the view of the Puget Sound, and the sound of waves hitting the sea wall below us put us Kansas City kids in a happy place.

The retreat brought together some of the top content marketing minds and technologies in the industry for two days of presentations and intimate discussions on the nuts, bolts and future of content marketing. We were happy to be a part of it and our very own was one of the featured speakers. Here’s a little recap of some of the nuggets of wisdom that stuck with me. Continue reading