What We Can Learn from Legacy Media
The folks who write the news, many of whom started their careers writing obituaries, are writing their industry’s obituary. And yes, they are aware of that profound, even sobering, irony. Here's [...]
The folks who write the news, many of whom started their careers writing obituaries, are writing their industry’s obituary. And yes, they are aware of that profound, even sobering, irony. Here's [...]
How can marketers maintain structure in their content planning while also staying nimble and adaptive? By incorporating principles of the journalist’s newsroom.
“What’s the big story today?” That’s what a former TV News Director of mine used to say when walking into my newsroom each day. The staff of reporters, producers and anchors would say what we [...]